Everything You Need to Know about Intellectual Property Insurance

Published: August 1, 2023

Brand & New

Internet Explorer users, please open this podcast episode in Spotify here: Everything You Need to Know about Intellectual Property Insurance


Jack Flug

Jack Flug Managing Director, Marsh USA

The costs of IP litigation have skyrocketed over recent years, with big cases such as Stac Electronic v. Microsoft and Fonar v. General Electric amounting to more than US $120 million in expenses. Mitigating the risks associated with being sued or having to sue a third party for intellectual property (IP) infringement has become a strategic matter for businesses. IP insurance coverage has become the cornerstone to effectively protect against those risks. What is IP insurance? From standard to specialty which types of policies truly cover IP owners’ needs and their risks? Why should IP owners consider such policies? And how do these policies work in practice?

The guest of this episode of Brand & New is Jack Flug, Managing Director at Marsh (USA), one of the world’s leading insurance brokers and risk advisors, operating in 130 countries and serving commercial and individual clients. Mr. Flug has been with Marsh since 1995 and is based in New York City.

Related Resources

About Jack Flug

Intellectual Property Insurance: Everything You Need to Know (Upcounsel, November 2020)

What is IP Insurance and why might you need it? (two-ip, September 2022)

What Is Intellectual Property Insurance? (, February 2023)

How to Obtain IP insurance for Clients or How to Watch Your Client’s Back (AIPLA)

What Insurance Coverage Remains for Trademark Infringement Claims After Years of Policy Language Changes? (The Trademark Reporter, September-October 2017)

UNITED STATES: Insurance Company Freed from Defending Insuree (INTA Bulletin, September 2020)

About Brand & New

Brand & New podcasts from the International Trademark Association

Host Audrey Dauvet discusses compelling business and legal topics relating to intellectual property, innovation, technology, and change with an international roster of influential experts and industry visionaries.

Brand & New guests contribute to this podcast in their personal capacity, and the opinions expressed (or experiences shared) are their own. They do not purport to reflect the views or opinions of INTA or our members.

See Details